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Mumbai · Wednesday, 16 September 2026

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TikTok parent’s revenue grows as AI spending pressures profits

By Sohail Khan 16 September 2026, 4:00 pm

ByteDance’s AI spending weighed on first-half profit, while revenue growth accelerated as the TikTok parent’s US regulatory uncertainty eased, sources said.

Published on: Sep 16, 2026, 16:00:49 IST

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    ByteDance’s artificial-intelligence spending pressured profit in the first half of the year, but the TikTok parent’s revenue accelerated as a U.S. regulatory overhang cleared, people familiar with the matter said.

    Revenue rose more than 30% to $120 billion during the period, buoyed by growth in the company’s international advertising, livestreaming and TikTok e-commerce business, the people said. Net profit eased to $20 billion, they added.

    Last year, ByteDance posted annual revenue growth of 29% to $200 billion while net profit jumped 27% to $42 billion, the people said.

    The topline growth came after TikTok resolved a yearslong fight to address Washington’s national-security concerns. In January, the company officially established a joint venture to run its U.S. operations and last month, the White House lifted a 2023 restriction on the use of TikTok on federal government devices.

    ByteDance, which has several lineups of AI models including video-generation tool Seedance, has been ramping up investment in AI to stay competitive with domestic and U.S. rivals.

    Earlier this month, a syndicate of global banks agreed to lend ByteDance $29.6 billion, which will be used for general corporate purposes, including funding its AI research and development, people familiar with the matter said.

    According to a recent internal memo seen by The Wall Street Journal, the company said it would raise the value it assigns to the restricted stock units some employees receive by 5% from around five months earlier to $241.35 a share. Based on that amount, the entire company would be valued at more than $400 billion. A private share sale earlier this year valued it at more than $600 billion, people familiar with the matter said.

    The Information had previously reported on ByteDance’s first-half financials.

    Write to Raffaele Huang at raffaele.huang@wsj.com

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